As an artist, film and television creator, and founder of a production label I have the privilege of a unique perspective: that of a creator and that of a founder, entrepreneur, and business woman. The Entertainment Industry has made leaps and bounds in the past few years to rectify the injustice of the societal inequities of our past not only to females but to people of color and members of the LGBTQ community. To fix the inequities of the global distribution markets though is not an overnight job. As a creative the argument for more female voices seems an obvious one. We are over half of the world's population, the world's stories, the world's heros. As a business woman though I recognize that it takes efforts like that of the Rosenzweig Report to continue to shine a light on the buying and selling power of female talent, female leaders, female executives so that financiers, distributors, and studios can understand how all this femine power translates into numbers. Distributors and Financiers need market feedback to enable them to increase investments in any director, talent, or producer no matter their gender so the more we can provide numbers that prove that there is a market for female voices, talent, and leadership the easier it is for traditional capital to back our creative. This is our time. The Entertainment Industry needs more female talent. The more of us that take a swing at making a dent in the marketplace the more seats there will be at the table and the more data there will be to support what we already know to be true: that this year is the rise of the divine femine and her voice will be heard. Thank you Rosenzweig report for shining a light on the numbers!

–	Adhrucia Apana, Artist, Artist, Film & Television Creator, Founder Curiosity Entertainment, GP Curiosity Media Finance