Shawn Cheng

Shawn Cheng is a Principal at Vayner/RSE, Gary Vaynerchuk’s early stage venture capital firm. The firm focuses on companies in need of strategic guidance in marketing, growth, and storytelling. Since launch, he has focused on increasing the new firm’s visibility and geographic diversification and optionality to new investment areas.

His responsibilities include sourcing, diligence, portfolio maintenance and driving growth for the team.

Sectors of interest are virtual reality, augmented reality, tech enabled consumer products, and frontier technologies.

Prior to joining Vayner 4 years ago, Shawn specialized in Digital Strategy, Social Media and Search Marketing at global agencies like BBDO and Razorfish for 10 years. Companies and sector experience ranged from travel, consumer products, retail and non-profit like: Mondelez, GE, Foot Locker, Victoria’s Secret and Starwood Hotels, charitywater.

Originally from Los Gatos, California, he now lives in Brooklyn and is passionate about seeing venture capital as an industry used as a fulcrum to change the world and illuminate issues of inequality, poverty, education reaching our collective human potential.