Glenn Frese
Jay Takefman
Terry Savage
John Armstrong
Robin Sears
Kenneth Frankel
Stephen Pincus
Larry Latowsky
Martin Rothstein
Paul Goldman
Kaz Jana
Robert Waite
|
GLENN FRESE
Glenn is recognized as a leader and innovator in the
fields of Digital Marketing and Sales Strategies
with eighteen years of entertainment experience at
Columbia Records & Sony Music.
In his most recent role as Senior Vice President,
Digital Marketing and Business Development at
Columbia Records in Beverly Hills, California, he
created and executed industry leading digital
marketing and D2C campaigns for over 100 artists on
the Columbia roster including Bob Dylan,
AC/DC, John
Mayer, Bruce Springsteen, "Glee", & Beyonce.
Amongst his many accomplishments, Glenn:
- Spearheaded
the groundbreaking digital marketing and
sales plan for the music from the Fox
television show "Glee" which has
resulted in 2.5M album sales and 7M
digital track sales globally to date.
- Led the
implementation and execution of key
company business initiatives with JV
partnerships such as VEVO and MySpace
Music.
- Orchestrated
the largest preorder campaign in the
history of Amazon.com for Susan Boyle.
- Formulated
and executed the AC/DC exclusive
campaign with Walmart that produced the
biggest first week sales of 2008 in the
music industry. Acted as lead on game
development with the Rock Band team.
- Developed and
refined digital distribution and sales
strategies with key accounts such as
iTunes, Amazon, and Walmart that have
been widely emulated company and
industry wide.
- Increased
visits to Columbia artist web properties
51% year over year through improved web
design and focus on digital content
development.
- Managed a
$250M+ business across distribution
channels with key national accounts
including iTunes, Walmart, Target, Best
Buy, Amazon, Verizon Wireless, AT&T,
Sprint and others.
- Oversaw
$4M+advertising and P&P budget to
support product releases at retail.
- Grew direct
to consumer sales by 150% to $5M in his
first year at Sony Music Label Group.
- Demonstrated
a proven track record of finding &
developing new talent while mentoring
people throughout the company.
|
|
Glenn received his M.BA. at Pepperdine University in
Malibu, California, and his B.S. in Communication
in
Film & Television at the University of Miami in
Coral Gables, Florida.
|